Warehouse aisle. This is not a photograph of a named Automotive Brands building.

Why Automotive Brands

More than a supplier.A partner in your success.

We develop, market and supply specialist automotive brands, working with trade customers across the UK and internationally.

  • 40+

    Years combined experience

    Automotive expertise you can trust.

  • 3,000+

    Business relationships

    Supporting trade customers across the UK and internationally.

  • UK & international

    Distribution

    Supplying automotive products to domestic and international markets.

Automotive product or warehouse photography

Who we are

Automotive Brandsbuilds brands that perform.

Automotive Brands owns and supplies the Steel Seal and Power Maxed brands.

From product development and manufacturing to distribution, marketing and customer support, the company works with trade partners in the UK and internationally.

How we support our trade partners

More than just a supply chain

  • Distribution

    Supply of Steel Seal and Power Maxed products to UK trade customers and international distributors.

  • Product development

    Product development and on-site manufacturing, including vehicle-care and workshop products in the Power Maxed range.

  • Marketing support

    Marketing, product information and sales support for trade partners, including point-of-sale material and training where agreed.

  • Long-term partnerships

    Ongoing relationships with trade customers, combining the products with sales and customer support.

What our trade partners say

Trusted by businesses like yours

  • “I first contacted Automotive Brands at Automechanika Birmingham in 2018. I came across a young and motivated team and after spending time with them decided to invest the time and accept the challenge of taking Steel Seal to the Portuguese market. Prosper now has distributors throughout. The success I have had with Steel Seal and later with Power Maxed has been down to the support I have received from Automotive Brands, they have flown to Portugal on many occasions to help me at tradeshows and offer assistance in any training myself oy my staff have needed”

    Filipe Barradas

    Prosper Popularity, Official Portuguese Distributor of Steel Seal and Power Maxed

    Portugal

  • “We have been happy to sell a fantastic and innovative product like Steel Seal for over 6 years now. But having a great product is only half of the story and not enough to succeed if you do not have a strong supplier behind the scenes who supports you. From the beginning we had a fabulous relationship with the Automotive Brands team. Our shared values and common understanding of how to grow a sustainable business, for example putting the customers experience with the products and the brands first, is what unites us and has made our relationship something special. We are looking forward to continue our common venture for many more years to come. Its is the lucky business partner who will be able to do business with the people in this company”

    Oliver Taskin

    Steel Seal GMBH, Official German distributor of Steel Seal and Power Maxed

    Germany

  • “Steel Seal and Power Maxed are brands our business has sold with great success for a number of years, the products are fantastic but it is the support from Automotive Brands to increase the sales together that has really put them on a pedestal when compared to working with many other suppliers”

    Chris Burnside

    Livingston Auto Parts

Steel Seal engine and head gasket photography
Steel Seal logo

Steel Seal

Specialist head gasket and cooling system repair products for the automotive aftermarket.

Power Maxed vehicle care and workshop photography
Power Maxed logo

Power Maxed

Professional vehicle care, detailing and workshop products for cars, commercial vehicles and workshops.

Partner with Automotive Brands

Ready to grow your business?

Open a trade account and access Steel Seal and Power Maxed through one convenient ordering portal.